Your virtual event is officially over. The presentations have been made, the networking events have wrapped up, and your attendees, exhibitors, and sponsors are back to work after experiencing all the possibilities that come with an online conference. (Well done!) While it may seem like now is the time to […]
Read MorePlanning Your Virtual Event: Mastering Your Marketing Efforts
Building a virtual event from scratch is no small undertaking — and that’s before you even start thinking about promoting it. While your marketing efforts for a virtual event don’t have to span as long a time as they would for an in-person event, they do have to be effective. […]
Read MorePlanning Your Virtual Event: Creating Value for Sponsors and Exhibitors
Exhibitors and sponsors are vital to your event’s success — and they shouldn’t go away just because you’re moving to a virtual format. In fact, quite the opposite. Here’s how a dynamic, user-friendly event platform can provide innovative and interactive ways to highlight your event’s exhibitors and sponsors — and […]
Read MorePlanning Your Virtual Event: Encouraging Engagement
At a virtual event, the more participation you have, the better. Period. Unlike in-person meetings and conferences, virtual events are attended through a computer screen, which means distraction is just one click away. This can make engagement a challenge, but with the help of technology and a little creativity on […]
Read MorePlanning Your Virtual Event: Scheduling Sessions
One of the most important benefits of a virtual event is the opportunity to reach a larger audience. With no travel involved, your attendees’ time is more flexible — and you can cover more content in a shorter period of time. To take full advantage of these time-saving benefits, you […]
Read MorePlanning Your Virtual Event: Creating Compelling Content
When you’re planning a successful virtual event, the attendee experience should be priority #1. At in-person conferences and meetings, just being in the room — being part of a live audience and listening to a compelling speaker — can be an entertaining, invigorating experience. View that same presentation on a […]
Read MorePlanning Your Virtual Event: Choosing Your Speakers
In-person events have long been an essential part of any well-planned marketing strategy. Annual conferences, trade shows, meetings, workshops — they’re all smart ways for organizations and associations to create engagement between customers and members, build brand awareness, and bring people together to network and share industry information. But now, […]
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